DRM, CRM and VRM

I do not have enough knowledge about DRM, and that is one of the reasons I do not delve into it much. This also leads to confusion in the beginning, and then disinterest later when I read about it. However, reading Doc Searls’ How VRM can help CRM get past DRM was fascinating. Fascinating because it not only made me understand the topic, but also made it interesting for me. In spite of coming across a new term – VRM – I understood the problem. I will need more reading to understand the solution. But this makes me realise a thing that I should remember, good examples can enhance explanations.