While I am not an advertising expert, it is something that has crossed paths many many times, enough to make me think about it independently. And even if more of a technical person, I do get dragged in discussions about current trends. Let me also warn you that this is more of a freewheeling thought, so expect randomness in this post. [Continue]
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ifacethoughtsEfficient Markets
Mike of Techdirt says that efficient markets are not about big and small businesses and I agree with him. With whatever experience I have had from a business perspective, I feel that there are people who create value and there are people who can make money out of it by coming up with business models. I think instead of big and small businesses it is those who can and those who cannot make money out of the value. [Continue]
Advertising And Quantity
Steve Rubel brings up the topic of the death of page views, and its impact on the advertising business. Evan Williams had brought on this to the table earlier. Advertising essentially is dependent on such metrics, first to measure quality of the website and then to record advertising statistics. [Continue]
Advertising For Creative Commons
There is a new way of funding Creative Commons. The videos have been revvered so CC will be funded each time when the video is watched through to the advertisement. It is like watching television advertisements. [Continue]
Full Feed Petition
Scoble points to the full feed petition - an effort to discourage syndication of partial content. One of the biggest reasons to do partial feeds is to avoid splogging. Another popular reason to use feeds only for a peep is to encourage site visits, which in turn might increase the advertising revenues. [Continue]
freshthoughts
- Web Features In RIAs
- Task Based Desktop
- A Different View Of The Web Standards
- Tell Drupal What You Want
- Not Always Simplicity
- Depth Of Automation
- OOXML Appeals Rejected
- The Only Way To Not Copy Windows Is Educate
- Free Magazines via TradePub
- If You Want To Write, Write. Don’t Talk!
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personalfavorites
- Sometimes Not So Important Matters
- How Interface Has Helped Me
- Open Source Fonts
- On IT Project Failures
- We Need More .txt
- Will History Repeat?
- Want To Learn Web Programming? Write A Blog Engine
- Linux Is Different, Enjoy The Difference
- Ethical Hacker
- Standards As Requirements
- The Eames Philosophy
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